Something that I don’t understand is the trend to show the trademark logo of a fashion firm very visible in the clothes or bags people are wearing.

I guess it is a way to say : “hey folks, look where I’m buying my clothes. I have enough money to spend in such and such shop.”

But my opinion is that wearing the logo trademark of the fashion firm, people becomes live advertising persons. And they instead of pay for the clothes, they should be compensated for the advertising they make.

I try to buy clothes without known trademark just because of that reason. I don’t want to be advertising for free about something I’ve already paid.

Author: Olga Brajnović

Journalist and writer. I've worked for 26 years in a newspaper in Spain. I worked for two years as a stringer and correspondent in the US and went as a special envoy to other places like the Balkans. Author of a biography. Sea lover. Avid reader. Classic Music enthusiast.

2 thoughts on “Trademark

  1. kaitmoller says:

    This is true! Pay us for advertising then! Not to mention, the logo on clothing items just seems ugly to me. I don’t know I feel like they kind of ruin the item sometimes.


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